Raise your hand if you’re having a hard time promoting your startup.
You feel driven to build. What will drive people to buy from you? The value you offer isn’t in the products you create—it’s in your motivations for creating them.
Your unique perspective, skills and beliefs draw people in. Instead of endlessly patching together productivity, marketing, and sales tips, consider what makes your idea so worthy of sacrifice.
Don’t waste your talents.
For builders, tinkerers and creators, the constant flow of ideas and desire to make them concrete is a strength that can become a weakness. You only have so much time, energy and money.
Jumping from idea to development to marketing creates room for endless options and overwhelm. We teach founders and teams how to remove possibilities that aren’t relevant for your startup.
Are you marketing to the right people?
Finding customers and developing products simultaneously is a complex and time-consuming approach to building a business. It’s easy to get lost chasing down ideas and people without much payoff.
Instead of guessing and investing more time adapting your offerings, use our reliable system that works with your personal style. Stop wasting valuable energy, and start creating content and identifying qualified leads.
Create a Compelling Message without Spending a Fortune
Find your ideal audience faster
Stop being a copycat—market with creativity
Save time testing & validating ideas
Save money on design & marketing fees
Identify your true competitors
Pinpoint your value proposition
SUCCESSFUL BRANDS START WITH PSYCHOLOGY
Wherever you’re at in your business development, identifying and building on your natural strengths makes you more authentic and appealing. Start clarifying your message by exploring what motivates you to act on your ideas.
Find out which of the 12 archetypes encapsulates your message best.
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Show Them What You’re Made Of
Create better content, products and presentations. Let others benefit from your unique perspective.
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